Beware Of Ads That Use Inaudible Sound To Link Your Phone, TV, Tablet, And PC

Submitted by: daegog 2 weeks ago in News & Politics Tech

Shame we are not as inventive with medical cures as we are with ways of spying on people.

An excerpt from Arstechnica: Privacy advocates are warning federal authorities of a new threat that uses inaudible, high-frequency sounds to surreptitiously track a person's online behavior across a range of devices, including phones, TVs, tablets, and computers.

The ultrasonic pitches are embedded into TV commercials or are played when a user encounters an ad displayed in a computer browser. While the sound can't be heard by the human ear, nearby tablets and smartphones can detect it. When they do, browser cookies can now pair a single user to multiple devices and keep track of what TV commercials the person sees, how long the person watches the ads, and whether the person acts on the ads by doing a Web search or buying a product.

Cross-device tracking raises important privacy concerns, the Center for Democracy and Technology wrote in recently filed comments to the Federal Trade Commission. The FTC has scheduled a workshop on Monday to discuss the technology. Often, people use as many as five connected devices throughout a given day—a phone, computer, tablet, wearable health device, and an RFID-enabled access fob. Until now, there hasn't been an easy way to track activity on one and tie it to another.

"As a person goes about her business, her activity on each device generates different data streams about her preferences and behavior that are siloed in these devices and services that mediate them," CDT officials wrote. "Cross-device tracking allows marketers to combine these streams by linking them to the same individual, enhancing the granularity of what they know about that person."
There are 25 comments:
Male 710
Shame we are not as inventive with medical cures as we are with ways of spying on people. 

There's a hell of a lot more money in treatment than in cures.  Cures are only for the rich.
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Male 7,982
skeeter01 Seen a lot of bad stuff cured/eliminated in my lifetime. Would be more if it weren't for the anti-vax/ anti-science crew. It's ignorance and conspiracy bollocks that perpetuates disease, not science.
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Male 1,383
LordJim Yes, a lot has been cured. Of course, that was before the real business of biotech-based medicine began.  Now, in the Biotech world, the goal is not a cure but a treatment. There is far, far more money to be made curing symptoms while just treating the disease.  Anti-vax/anti-science is a problem, certainly, but corporate greed and the societies that reward corporate greed are a far greater problem.

The greatest threat to humankind, is not our capacity to do evil, but our near  limitless capacity to ignore others doing evil, especially if our short-term needs are being met.

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Male 7,982
punko  the goal is not a cure but a treatment. There is far, far more money to be made curing symptoms while just treating the disease. 

I remain sceptical of that. Sure, " Big Pharma " is a problem, bud dodging a cure?

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Male 1,383
LordJim Not dodging a cure, but rather focusing on symptom relief.  Although not a pure example (as its its current use was not the intended form) consider Viagra.  Its a drug that treats a symptom, but does nothing for the disease.
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Male 6,088
skeeter01 I think you are correct.

I think in under 100 years, rich people will figure out how to effectively live forever.
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Male 7,982
daegog Or conned into thinking they'll live forever. Sure we'll wake you up in a hundred years...
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Male 11,106
Smartest thing you can do is disable all the 'convenience' things.  I was really dismayed that the powers-that-be decided that we all need to link up to a network where we can be monitored, which was brought by the  post-y2k cloud and 'smart' devices and such.  It's rather stupid to enable based on the history of humankind.   I would have preferred computers take the route where each device did it's own processing, speech recognition etc.  I'm sure it'll be possible some day when storage reaches the petabytes and beyond, but the route we've been set to with these 'smart' devices and the cloud (clearly planned out by the powers that be) is exactly what the story 1984 warned us about avoiding: the elimination of personal and independent thought.

Don't be a sheeple people, disable your devices.  And install ad-blocking technology.  These devices aren't the tv - you can actually interact with them and control what they do.
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Male 5,400
monkwarrior yeah dude!!! lead us to a brighter future!!
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Male 685
rumham He told you NOT to be a sheeple.
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Male 11,106
rumham i'm not going to lead.
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Male 5,400
monkwarrior but you are so smart in the ways of... everything. wouldnt you be doing your god injustice of you don't take an active role?
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Male 11,106
rumham Christ is the leader.
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Male 5,400
monkwarrior in what form
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Male 11,106
rumham many forms
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Male 7,982
monkwarrior All true leaders begin by saying that, meditate upon it. You may wish to let the cup pass, but if it is your purpose then 'tis futile to flee.

After all, Moses, Jeremiah, Jonah et al; they had two things in common:

#1  They did not wish to lead but accepted the task.

#2 They were absolutely no fun at parties.
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Male 11,106
LordJim yeah, well, we'll see.
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Male 5,400
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Male 11,106
rumham so you're back to fantasizing about that huh?
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5,778
You mean radio waves like bluetooth and wifi. And your cell phone has an FM/AM  receiver 
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Male 7,982
enhancing the granularity of what they know Yeah, I'm going to stick with clay tablets from now on. Oh, wait...
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