Lane Bryant, a clothing line that caters to plus-sized women, released the ad campaign for their new "resort wear" line on their Instagram account yesterday. There was some discussion about their model's body (Denise Bidot's stretch marks were left unedited -- but for the most part, the usual internet literati is being supportive.
The brand didn't mention Bidot or her stretch marks in the copy, just “It’s December. It’s Wednesday. We all need a break.” There's a marketing person at Lane Bryant who is going to get a very positive year-end review with a healthy bonus.