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Category: Entertainment
Date: 09/30/10 01:00 PM

73 Responses to Mercedes Uses Martin Luther King To Sell Cars

  1. Profile photo of madest
    madest Male 40-49
    7378 posts
    September 29, 2010 at 10:08 am
    Link: Mercedes Uses Martin Luther King To Sell Cars - Tasteful or tacky?
  2. Profile photo of ApostleT
    ApostleT Male 18-29
    182 posts
    September 30, 2010 at 1:05 pm
    Is this a joke...? He was in it for all of about a second.
  3. Profile photo of Buiadh
    Buiadh Male 30-39
    6739 posts
    September 30, 2010 at 1:06 pm
    MLK is a very small part of a crappy advertising gimmick, there`s no drama to be had just better marketing required by Mercedes.
  4. Profile photo of Golkar
    Golkar Male 18-29
    391 posts
    September 30, 2010 at 1:08 pm
    Is it tacky? Maybe a little. Do you expect anything else from commercial-makers now? It`s a typical "look, these people are great, so are we" ad.
  5. Profile photo of ShamaziaV2
    ShamaziaV2 Male 13-17
    236 posts
    September 30, 2010 at 1:10 pm
    He was in it for less time than anyone else, and why wouldnt they be able to make a whole commercial about him if they wanted? it doesn`t matter...what, is he gonna sue them?
  6. Profile photo of msieg007
    msieg007 Male 18-29
    2035 posts
    September 30, 2010 at 1:12 pm
    Umm... there was way more than just MLK in that commercial. So who gives a drat?


    Also, that car is SICK.
  7. Profile photo of pui
    pui Female 18-29
    3574 posts
    September 30, 2010 at 1:22 pm
    it`s just another car commercial. I fail to see anything remarkable or tacky about it.
  8. Profile photo of shappy
    shappy Male 18-29
    757 posts
    September 30, 2010 at 1:23 pm
    i had to watch it twice to know where he appeared
  9. Profile photo of ShamaziaV2
    ShamaziaV2 Male 13-17
    236 posts
    September 30, 2010 at 1:29 pm
    Im pretty sure i-a-b just wants us to buy mercedes..
  10. Profile photo of the_phantom
    the_phantom Male 18-29
    510 posts
    September 30, 2010 at 1:29 pm
    100 percent chance madest is black
  11. Profile photo of cobrakiller
    cobrakiller Male 18-29
    7470 posts
    September 30, 2010 at 1:30 pm
    not a big deal. people have used him a whole lot more than this in the past. also, i dont really like the gullwing doors on this model. i think butterflies would have been a lot nicer.
  12. Profile photo of gorgack2000
    gorgack2000 Male 13-17
    4682 posts
    September 30, 2010 at 1:34 pm
    Nice to see a commercial which hasn`t got that "LOOK CONSUMERS WE`RE ALL SO VERY INDIE AND HIP" vibe.

    You know, the ones with attractive young people running around in public doing something stupid like building a lifesize car out of lego bricks or chasing after brightly coloured objects.
  13. Profile photo of Angelmassb
    Angelmassb Male 18-29
    15511 posts
    September 30, 2010 at 1:55 pm
    People dont watch it! Its Spam!!
  14. Profile photo of Handsompod
    Handsompod Male 30-39
    1109 posts
    September 30, 2010 at 1:58 pm
    I have a draem.
  15. Profile photo of neojester12
    neojester12 Male 18-29
    141 posts
    September 30, 2010 at 2:06 pm
    you`re pooting me.
  16. Profile photo of adlinbaby
    adlinbaby Female 18-29
    404 posts
    September 30, 2010 at 2:08 pm
    reminds me of peter and the car he got on the episode where he found out chris had a bigger weenie lol
  17. Profile photo of Tommasso1618
    Tommasso1618 Male 13-17
    202 posts
    September 30, 2010 at 2:16 pm
    Eat a dick IAB... this is not tacky in the least. They used lots of people and just used what he did as an example of that universal sign.

    DUMBASSES!
  18. Profile photo of auburnjunky
    auburnjunky Male 30-39
    10339 posts
    September 30, 2010 at 2:17 pm
    Wait.

    What is supposed to be wrong with this?
  19. Profile photo of daninicki
    daninicki Female 18-29
    185 posts
    September 30, 2010 at 2:17 pm
    I barely even noticed MLK in there. Why would using his image be any different from the others? Who effing cares?
  20. Profile photo of MisterG
    MisterG Male 30-39
    633 posts
    September 30, 2010 at 2:24 pm
    I see great people. I buy great car?
    I think not!
    The original 300sl is way more purdy.
  21. Profile photo of Nebbie
    Nebbie Male 18-29
    864 posts
    September 30, 2010 at 2:32 pm
    Wow... You even screening this stuff, Fancy?
  22. Profile photo of VAJENGA
    VAJENGA Male 30-39
    532 posts
    September 30, 2010 at 2:41 pm
    The Phantom:100 percent chance madest is black.

    BZZZZT! Wrong! Troll again!
  23. Profile photo of quentinb
    quentinb Male 18-29
    193 posts
    September 30, 2010 at 3:14 pm
    Yeah, I`m not seeing the issue with MLK Jr. in there, he`s a powerful historical figure, and it fit well with everything they went for.
    On the other hand, sweet car!
  24. Profile photo of Gortrok
    Gortrok Male 18-29
    773 posts
    September 30, 2010 at 3:19 pm
    Erm what? He was shown for a whole half a second, and even if the whole advert was him dreaming about the car, it wouldn`t be offensive, just silly. Come on IAB...
  25. Profile photo of Lolboy
    Lolboy Male 70 & Over
    798 posts
    September 30, 2010 at 3:24 pm
    You have to be drating me. Come on Fancy.
  26. Profile photo of Piepig
    Piepig Male 13-17
    1524 posts
    September 30, 2010 at 3:26 pm
    This must be a joke. o.o
  27. Profile photo of ninjahamster
    ninjahamster Male 13-17
    33 posts
    September 30, 2010 at 3:45 pm
    wait. Ummm. uhhhhh. why is this bad again?
    I mean really, it`s a commercial involving victory, what`s so bad about that
  28. Profile photo of osmandias
    osmandias Male 40-49
    205 posts
    September 30, 2010 at 4:02 pm
    Let me guess, fancylad: you have been offered to drive a mercedes this weekend and the company had just one little request?
  29. Profile photo of SwayzeCrazy4
    SwayzeCrazy4 Male 13-17
    234 posts
    September 30, 2010 at 4:03 pm
    They have a 1 second clip of MLK and they`re "using?" Seriously Fancy? I actually had to replay it to find MLK!
  30. Profile photo of ruthless1990
    ruthless1990 Female 18-29
    3001 posts
    September 30, 2010 at 4:22 pm
    meh, i didn`t even notice the first time round.
  31. Profile photo of Geogypsy
    Geogypsy Female 18-29
    2546 posts
    September 30, 2010 at 4:24 pm
    This is Why Television Sucks, Part 50 ad infinitum
  32. Profile photo of aribowman
    aribowman Male 13-17
    64 posts
    September 30, 2010 at 4:27 pm
    "100 percent chance madest is black

    ------------
    Nope only 50%"

    Correct me if i`m wrong Madest but if you`re 50% black, you`re still black, so the_phantom is correct?
  33. Profile photo of idiotfilter
    idiotfilter Male 18-29
    3916 posts
    September 30, 2010 at 4:28 pm
    fancy you suck....i`m tired of being nice about it...

    oops...is that rule 2?

    POST BETTER LINKS....
  34. Profile photo of SPARTAKITTY
    SPARTAKITTY Female 18-29
    2120 posts
    September 30, 2010 at 4:52 pm
    Bah, a one second shot? No big deal at all.
  35. Profile photo of Boredered
    Boredered Male 18-29
    2506 posts
    September 30, 2010 at 5:11 pm
    Clever ad, didn`t even see king
  36. Profile photo of iambluebeard
    iambluebeard Male 30-39
    338 posts
    September 30, 2010 at 5:18 pm
    they have a dream.. haha
  37. Profile photo of Aeladil
    Aeladil Female 18-29
    513 posts
    September 30, 2010 at 6:07 pm
    Tasteful.
    It was half a second shot of MLK doing the same pose as everyone else in the video (arms up) to emphasize the way the doors on the car open and tying into a `eureka` or `I did it` (like the ad said) moment.

    Not tacky. Sorry, but post better links if you`re trying to stir the pot.
  38. Profile photo of mykunter
    mykunter Male 40-49
    2424 posts
    September 30, 2010 at 6:36 pm
    Really? Trying to start a flame war over THAT? This is weaker than circus lemonade! Ok, you want trouble? Stop me if you`ve heard this one... What do you call a black man driving a Mercedes?
  39. Profile photo of Moosh
    Moosh Female 18-29
    196 posts
    September 30, 2010 at 6:46 pm
    I think it`s tacky but just because it`s a car commercial that is trying to insinuate this car holds far more meaning than it actually does. I don`t care who`s in the ad.
  40. Profile photo of SmilinSam
    SmilinSam Female 18-29
    3599 posts
    September 30, 2010 at 7:02 pm
    how exactly did the USE martin luther king? did they also USE the other celebrities that they put in there? are you not allowed to depict important historical figures anymore? am i missing something about this?
  41. Profile photo of whocares3725
    whocares3725 Male 18-29
    310 posts
    September 30, 2010 at 7:10 pm
    Yeah that .5 second clip of MLK really pissed me off. NOT. That wasn`t bad at all its just like any other car commercial.

    @Moosh FYI All car commercials try to insinuate that...
  42. Profile photo of Fatninja01
    Fatninja01 Male 30-39
    25420 posts
    September 30, 2010 at 7:43 pm
    THey also used Roger Federer and i didnt see you cracking a stink over that?
  43. Profile photo of vw
    vw Female 30-39
    406 posts
    September 30, 2010 at 7:55 pm
    What`s wrong with that commercial?
  44. Profile photo of auburnjunky
    auburnjunky Male 30-39
    10339 posts
    September 30, 2010 at 8:15 pm
    "Nope only 50%"

    So are you saying you are 50% black, or that you only recognize 2 races?
  45. Profile photo of Fartman51
    Fartman51 Male 13-17
    67 posts
    September 30, 2010 at 8:16 pm
    That picture of the Wright Brothers doesn`t exist.
  46. Profile photo of Moosh
    Moosh Female 18-29
    196 posts
    September 30, 2010 at 8:34 pm
    @whocares--I know, that`s why I think all car commercials are tacky and annoying.

    Also, how many people are going to open the doors on this car and smack themselves in the face? I think many.
  47. Profile photo of freddyferret
    freddyferret Male 40-49
    11741 posts
    September 30, 2010 at 10:44 pm
    Reading the description I was expecting tacky. But they use a lot of old footage, and it`s not tacky. It`s just a commercial. Get over it.
  48. Profile photo of PoopNoodle
    PoopNoodle Male 40-49
    400 posts
    September 30, 2010 at 11:35 pm
    @freddyferret
    Agreed
  49. Profile photo of DickenMcHunt
    DickenMcHunt Male 18-29
    1299 posts
    October 1, 2010 at 5:10 am
    Nah- totally legit. I wouldn`t say "tasteful" but it`s cool.

    As a side note that is a beast of a car.
  50. Profile photo of Durrell
    Durrell Male 18-29
    136 posts
    October 1, 2010 at 5:33 am
    Totally expected something really bad, or rather thought less, but they are just showing alot of historical footage to say that their car is going to be part of history. not tasteless at all. it`s marketing
  51. Profile photo of BUCK8407
    BUCK8407 Male 18-29
    21 posts
    October 1, 2010 at 5:49 am
    Wow I-AM-BORED way to turn nothing into something.
  52. Profile photo of meepmaker
    meepmaker Male 30-39
    6694 posts
    October 1, 2010 at 7:07 am
    Who cares. That car is f-ing awsome.
  53. Profile photo of TIMESWORDSMN
    TIMESWORDSMN Male 13-17
    304 posts
    October 1, 2010 at 7:16 am
    He was in there for a second or less, so were tons of other people, how does it matter?

    Damn cool car though.
  54. Profile photo of collegebound
    collegebound Male 18-29
    3745 posts
    October 1, 2010 at 7:25 am
    i thought this was going to be worse than it actualy was...

    that being said there is nothing wrong with this comercial :| as Durrell said thats just marketing...when i was in school i had to do do stuff like that all the time.
  55. Profile photo of ddaq89
    ddaq89 Male 30-39
    168 posts
    October 1, 2010 at 7:29 am
    wing doors are ghey
  56. Profile photo of pmarren
    pmarren Male 40-49
    4575 posts
    October 1, 2010 at 7:37 am
    It would`ve been funnier if someone used MLK Jr. to sell 22-inch rims and giant gold medallions.
  57. Profile photo of fivezones
    fivezones Male 40-49
    1021 posts
    October 1, 2010 at 8:08 am
    They are just showing clips of people opening their arms. Some people just wish their was more racism then there really is. Lame post
  58. Profile photo of GiveChase
    GiveChase Female 18-29
    535 posts
    October 1, 2010 at 9:08 am
    Ooooh, almost missed Martin Luther King amongst the dozens of other clips....
  59. Profile photo of flingspoo
    flingspoo Female 18-29
    999 posts
    October 1, 2010 at 9:12 am
    Iab is trollin?
    The ad is fine.
  60. Profile photo of DavioMagnifi
    DavioMagnifi Male 13-17
    600 posts
    October 1, 2010 at 11:45 am
    really? this poster sucks diack
  61. Profile photo of sanox15
    sanox15 Male 18-29
    12 posts
    October 1, 2010 at 11:54 am
    THEY USED THE WRIGHT BROTHERS!!! This commercial is racist
  62. Profile photo of romanwho
    romanwho Male 13-17
    119 posts
    October 1, 2010 at 3:31 pm
    You know...Im really hoping IAB is just trolling because this is past being retarded to think this is racist. Get a hold of yourself, Iab.
  63. Profile photo of KtySpix
    KtySpix Male 18-29
    621 posts
    October 1, 2010 at 4:35 pm
    I`ve driven that car :D
    Grrrrrrrowrrr!
  64. Profile photo of tatripp
    tatripp Male 18-29
    1196 posts
    October 1, 2010 at 5:39 pm
    they used roger federer. now they are some smart folks
  65. Profile photo of 53044
    53044 Male 18-29
    60 posts
    October 1, 2010 at 6:57 pm
    They only use these people because they are throwing their arms up in joy not just cus there famous
  66. Profile photo of Stelly
    Stelly Male 30-39
    317 posts
    October 1, 2010 at 7:16 pm
    Are you f[]cking kidding me??? This has to be the dumbest thing I have EVER seen being called racist.

    Scratch that, Hallmarks "Black hole" card is the dumbest....
  67. Profile photo of Stelly
    Stelly Male 30-39
    317 posts
    October 1, 2010 at 7:20 pm
    So are you saying you are 50% black...
    What`s more racist than using MLK to sell cars? Saying "half black". It`s NEVER half white, always half black. Think about it.
  68. Profile photo of jeanpaul91
    jeanpaul91 Male 18-29
    128 posts
    October 2, 2010 at 1:15 pm
    i was kinda hoping to see a video that has martin luther king saying "I have a dream" with somewhere being dubbed in about how he likes a mercedes or summing :-(
  69. Profile photo of robosnitz
    robosnitz Male 40-49
    2737 posts
    October 3, 2010 at 5:07 am
    The Doctor is long dead as well as Kennedy and Lincoln.Who cares? Do you think about those guys when being accosted by blacks? NO.
  70. Profile photo of naz2k55
    naz2k55 Male 18-29
    119 posts
    October 3, 2010 at 6:20 am
    i dont think you even need advertising to sell that beauty
  71. Profile photo of PTPete
    PTPete Female 30-39
    1236 posts
    October 3, 2010 at 1:14 pm
    MLK: fought for Civil Rights. MB: make Nazi-mobiles. Yeah, that`s a fair comparison. Especially since its all in the name of making a buck. Go Greed!
  72. Profile photo of j028810c
    j028810c Male 18-29
    7 posts
    October 3, 2010 at 7:18 pm
    Didn`t they learn that these doors sucked from the old Lambos?
  73. Profile photo of Qwertyuiop95
    Qwertyuiop95 Male 18-29
    215 posts
    October 3, 2010 at 10:02 pm
    I had to watch it twice to see the actual MLK reference. Isn`t that enough to say that they aren`t using MLK to sell cars any more than they are using televisions or soccer stars?

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